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Stephanie’s other books include Prezi For Dummies and Dragon Naturally Speaking
                           For Dummies.

                           Stephanie received a BA in Psychology from Hofstra University and an MSW and
                           MPH from the University of Hawaii. She lives in New York with her husband and
                           her Maltese, Colby.



            Dedications


                           To Barry, who makes all things possible. To my family, for their love and support.
                           — Stephanie Diamond


                           To Rohini, Arjan, and Shyam, who mean the world to me. And to my parents and
                           my brother, who’ve always been there for me from the very beginning.

                           — Shiv Singh



            Authors’ Acknowledgments

                           It has been my distinct privilege to write this book. I want to offer great thanks to
                           my wonderful coauthor Shiv Singh for his brilliance and John Wiley & Sons, Inc.
                           for letting me write this book for their audience of smart readers.
                           I also want to thank Matt Wagner, my agent at Fresh Books, for his continued hard
                           work and support on my behalf.

                           Finally, thanks to you for choosing this book to learn about social media marketing.
                           I wish you enormous joy on your exciting journey into social media.


                           — Stephanie Diamond
                           I’ve always wanted to write, a desire that was constantly fueled by my parents,
                           who encouraged me to write first by keeping a diary and then by exploring poetry
                           and  fiction,  and  finally,  by  nonfiction  as  I  grew  older.  And  the  same  goes  for
                           my  brother,  who  fueled  the  interest  by  patiently  reading  drafts  of  whatever
                           I’ve written and providing valuable feedback. Many teachers in school pushed me
                           along in a similar fashion. Without all the continuous encouragement from my
                           childhood days to put pen to paper, no book would have ever been written.
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