Page 9 - Social Commerce on Tik Tok

Spark Ads

Not all ads on TikTok have to be generated in
bulk. Spark ads enable companies to leverage
already popular native videos for their own
advertising purposes. You can use either your
own TikTok account videos or organic posts made
by other creators with their prior consent.

Unlike regular In-Feed ads, these ads use posts
from real TikTok accounts, which means that
all views, comments, shares, likes, and follows
earned from the video during the promotion are
attributed to your organic posts.

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