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SEO Checklist - SEO Cheat Sheet Whitepaper (2022-2023 Edition)
13. Determine the Questions Searchers Are Thinking About
To develop content for an audience, you have to figure out what they are
trying to ask. You can easily look this up using the Keyword Magic Tool. All
you have to do is input your keyword. Then, select the questions filter to see
how your keyword looks as a question.
If you need more ideas, you can use AlsoAsked.com to see what other
people are asking about. Once you see the questions, you can design
content that answers these questions. This is a great way to make sure your
website is bringing in the right visitors and serving their needs.
14. Realize How Hard It Is to Boost Your Keyword Ranking
Unfortunately, it can be incredibly difficult for a website to begin ranking for
highly competitive keywords. First, you have to build your site's authority.
Because of this, you may want to initially choose keywords that are easier to
target.
If you have a website that is about American stocks, ranking for American
stocks and similar keywords is going to be difficult. Instead, you need to
begin by focusing on localized or long-tail keywords. Until your website has
developed a better authority level, you will have an easier time ranking for
less competitive keywords. If you do not know if your keywords are
competitive or not, check out the Keyword Overview Tool by SEMRush.
Learn about the SEMNE Digital Marketing Association: SEMNE.org @semneassociation
SEMNE Digital Marketing Association is providing free basic information and is 8
not responsible for any results that are achieved based on the advice contained within this document.