Page 3 - SEO Checklist & Cheat Sheet 2023

SEO Checklist - SEO Cheat Sheet Whitepaper (2022-2023 Edition)

Checklist: SEO Basics

If you are new to SEO, you are not alone. Fortunately, the basics are fairly
easy to understand. The following steps can help you prepare your website
for success.

1. Use Tools From Google Search

Console and Bing Webmaster

The right tools can handle a great deal of the SEO work for you. Google

Search Console can help you look at your organic visibility, traffic
and site performance. Meanwhile, Bing Webmaster Tools is basically Bing's
version of the same thing. By using these tools, you can see which keywords
and search terms your site is ranking for.

2. Try Google Analytics

Brick-and-mortar companies and large corporations spend millions of

dollars on consumer research. You can get the same quality of research
through Google Analytics and similar programs. Google Analytics can help
you look at real-time data from your website.

Through this data, you can easily see who is coming to your site and how

long they are on each page. Setting up Google Analytics is fairly
straightforward. You just need to remember to connect Google Search
Console to Google Analytics so that Google Analytics can access the data it

needs.

3. Get an SEO Plugin

If you are using WordPress, you are in luck. WordPress has a wide range of

free plugins you can use on your site. SEMRush, Yoast SEO, Google Keywords
Planner and Ahrefs are some of the most popular options, but there are many
other plugins available. If you are using anything other than WordPress, you

will need to talk to your developer about your plugin options.

Learn about the SEMNE Digital Marketing Association: SEMNE.org @semneassociation
SEMNE Digital Marketing Association is providing free basic information and is 3
not responsible for any results that are achieved based on the advice contained within this document.