Page 266 - Social Media Marketing for Dummies

FIGURE 16-4:
Searching for
subreddits about
digital marketing.

» Shadow ban: If you violate the rules you may be shadow banned by the
administrators. This means that no one else can see your account although
you think your account looks fine.

Analyzing content

One of the reasons for participating on Reddit is to see the kinds of things others
in your communities are writing about and how they’re using it. Here are two
free/paid tools you can use to analyze subreddits users and determine how well
your content is performing:

» Snoopsnoo (https://snoopsnoo.com/), as shown in Figure 16-5, is a free
tool that lets you look at other member profiles to see how they’re using
Reddit. You can see such things as how long they have been on the site, how
long it’s been between postings, and their karma scores.
» TrackReddit (https://www.trackreddit.com/), as shown in Figure 16-6, is a
tracking tool that lets you set up alerts for topics (two are free). For example,
you can monitor what’s being said on Reddit about a brand name or person.

250 PART 3 Reaching Your Audience via Mainstream Social Platforms