Page 7 - Getting Started With Digital Asset Management
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STEP 5
            Set Up an Organizational Structure for Content


            When the time comes to migrate assets from     should also be labeled with metadata          environment thanks to powerful importing
            legacy sources, make sure you’ve already       like keywords and tags for improved           tools that automatically sort assets by file
            established a clear organization structure     searchability and streamlined sorting.        types and use image recognition algorithms to
            within the new DAM environment. A good                                                       suggest tags. Since DAM software is incredibly
            place to start is by creating a transparent    Many organizations have vast collections of   user friendly, transferring content is often a
            folder categorization schema that makes        assets stored in legacy platforms with no clear   simple matter of dragging and dropping files
            it easy to group images and other files by     organizational schema. Good DAM solutions     or folders and quickly assigning metadata
            category for easy browsing. All content assets   make it easy to transfer these files into a new   to make it easy to locate in the future.








                                                                      Keywords



                                                                        Cover  X  Magazine  X            Grouping digital content into a keyword/
                                                                                                         tag taxonomy is the best way of managing
                                                                      Tags                               a massive library of assets. When a well-

                                                                       Type thet ag                      designed, descriptive structure of keywords
                                                                                                         and tags is in place, teams can save time by
                                                                        Portrait  X  Strong  X
                                                                                                         simply locating whatever they need with a
                                                                        Cover image  X
                                                                                                         quick search rather than sifting through folders
                                                                       SmartT ags                        for countless hours.
                                                                        Woman  X  Face  X
                                                                        Person  X









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