Page 3 - Getting Started With Digital Asset Management
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What Is Digital Asset
Management (DAM)?
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A DAM platform stores and organizes digital assets, such as high Tags
resolution photos, video recordings, and audio files, in a central location. Smart Tags
Language
This may not sound very groundbreaking, but what really sets DAM People
software apart is the array of features it provides to help people quickly Content Type
locate, retrieve, and share that content. Rather than wasting countless Image
hours sifting through folder after folder to find the most up-to-date Video
Color
version of an image, for instance, creative teams can grab what they need
for their latest project within a few seconds thanks to powerful search and
content curation tools.
Creative teams can share assets both time searching for the assets they need and
inside and outside the organization, as well more time generating powerful, engaging
as manage digital rights and set access content that drives brand awareness. That
privileges to maintain strict usage control content can then be made available to other
over those assets. Since all content remains departments and employees, allowing
within the structured DAM environment, everyone to easily broadcast pre-approved
it’s much easier to organize content, reduce images, logos, and other assets over their
version confusion, and eliminate review social media channels to expand your
bottlenecks. Marketing teams can spend less brand’s story.
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