Page 5 - Getting Started With Digital Asset Management
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STEP 2
            Understand User Needs


            Now that you’ve started the conversation about   platform. There’s also the matter of how to get
            your DAM project, it’s time to gather information   assets into the DAM system in the first place
            about what everyone needs or wants from the   and how to share them out to collaborators
            software. This is important for establishing   and external users once they’re uploaded. A
            expectations and securing long-term buy-in.   good DAM solution should provide multiple
            Since a DAM system can be used across many    ways to upload content and share it via tools
            different departments and job roles, make     like share links and web-based portals.
            sure you’ve identified the right functionality
            that meets their unique requirements.

            Some questions to ask might include what type
            of media files they’re currently using, how they
            organize them, and who needs to have access
            to various digital assets. Don’t forget to evaluate
            workflow processes and identify manual tasks
            that could potentially be automated by a DAM           Greta Mae








            Remember that different departments
            will have different needs. Create a list of
            groups that will be using the DAM software
            and encourage them to engage with one                                                              Versions            Compare  Upload New
            another to ensure your implementation is
                                                                                                                     Version 2  Current
            streamlining work across the organization.                                                               by Claire                  2021-12-15
                                                                                                                     New image
                                                                                                                                            Make Current

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