Page 3 - Five important tips for small businesses
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Five important tips for small businesses












                 If you’re a small business selling online, you already                                                  1           2           33          4           5

                 know how the holiday shopping season can make or

                 break your entire year. With Black Friday and Cyber

                 Monday established as the biggest shopping events

                 in Q4, it’s important to use every opportunity                                                       Find your next new customer                                                                                                                                                                            Top tips

                 and marketing tactic to maximize your sales.




                 Affiliate marketing is a performance-based tactic                                                    Loyal customers are worth                                        That gives you the opportunity                                  set of shoppers new to buying                                                Build new relationships

                 that helps maximize sales by connecting you                                                          their weight in gold.                                            to target first time shoppers                                   from ecommerce sites.                                                       with affiliate partners

                 with otherwise unreachable online audiences.                                                                                                                                                                                                                                                                      who can help drive new

                 Brands work with publishers to promote their                                                                                                                          with exclusive offers, discounts,                                                                                                           customers for you.

                 products across the publisher’s developed                                                            But how do you find your next new                                content and promotions and                                      Through an affiliate program,

                 channels by leveraging their existing audiences                                                      ones? Our numbers show that                                      focus on turning them into your                                 you’ll be able to check the                                                  Keep in mind other metrics

                 for new customers and increased sales.                                                                                                                                                                                                                                                                            that can indicate they’re
                                                                                                                      around 30-40% of customers you                                   next new loyal customer.                                        details of every transaction and

                                                                                                                                                                                                                                                                                                                                   pushing good quality
                 Affiliate marketing can suit any niche or budget.                                                    attract from affiliate partners are                                                                                              discover which partners are                                                 shoppers, like those who are

                 Because you only pay publishers when a sale                                                          ones that have never shopped with                                Online sales now represent                                      driving new customers, as well                                              spending more than average.

                 is made, it’s a low risk solution to grow your                                                       you before. And that figure can                                  21% of all retail in the US and                                 as those pushing your average

                 business. Scroll our five tips to get started.                                                                                                                                                                                                                                                                     Don’t forget influencers
                                                                                                                      rise to more than 50% depending                                  the recent surge in online                                      shopping carts up. In other words,
                                                                                                                                                                                                                                                                                                                                   and bloggers. If they love
                                                                                                                      on what partners you choose.                                     shopping has created a fresh                                    you can focus your attention
                                                                                                                                                                                                                                                                                                                                   your products they can
                 Grow your online business with ShareASale’s                                                                                                                                                                                           on the affiliate partners driving                                           share details about them

                 simple to use and affordable affiliate marketing                                                                                                                                                                                      the right type of customer.                                                 with their loyal followings.

                 solution. Designed for online retailers of all sizes, it                                             Our numbers show that around 30-40% of

                 gives ecommerce stores the chance to build direct

                 partnerships with over 241,000 active affiliate                                                      customers you attract from affiliate partners                                                                                    This is really important as the more

                 partners, and seamlessly integrates with ecommerce                                                   are ones that have never shopped with you                                                                                        you focus on metrics that matter,

                 plugins like Shopify, Shoplazza and WooCommerce.                                                                                                                                                                                      the more you’ll get the biggest
                                                                                                                      before. And that figure can rise to more than                                                                                    bang for your buck from the affiliate



                                                                                                                      50% depending on what partners you choose.                                                                                       channel and your affiliate partners.
                     Join ShareASale today
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