Page 24 - Google Business Profile 101
P. 24
Google Business Profile Dashboard 24
What search terms do people use? This
listing: Your dashboard shows a chart
illustrating precisely how browsers came across
your business. There are a few key analytics are most popular amongst those who
listed here: visited your listing.
Direct searches: Customers who searched What did people do once they visited your
listing? This is perhaps one of the most
address. useful reports available in your Analytics
cache. It summarizes what customers
Discovery searches: Customers who found did after they found your listing, whether
you by searching for a related business they visited your website, tapped “Call”
category, product, or service that you oer. from a mobile device, or requested
driving or public transportation directions.
Branded searches: Customers who Getting found on Google is one thing, but
stumbled across your business by searching
your brand or a brand related to your what really drives your business.
business.
