Page 5 - The Ultilmate Youtube SEO Cheat Sheet

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3. Tag It Properly - Or No One Will Find It

Your tags are absolutely critical for the discoverability and rank-ability of your video. If you
don’t have good tags, your videos growth potential will be severely handicapped.

You absolutely must spend the time to do your keyword research to ensure your tags
match what people are actually searching for.

Make sure you have these three tag categories covered.

• Specific tags:
These are specific keywords that someone would type in as a search query like “trout
fishing lures”.

• Contextual single word tags:
These are keywords that describe your videos general field of interest, such as “fishing”,
“survival” or “camping”.

• Generic tags:
These tags are simply general words that describe your video, such as “DIY”, “hints”.

But remember to choose and prioritise them wisely because the tag field has a limit.
YouTube only allows 500 characters for tags.

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