Ecommerce has come a long way from the days of using pen and paper to order products. Today, with the help of the internet, people can order just about anything they want from the comfort of their homes or offices. In fact, there are many ecommerce websites that allow you to buy almost anything online, including clothes, jewelry, shoes, electronics, etc.

What is eCommerce?

Ecommerce is simply the buying and selling of goods and services over the internet. It is an extremely popular business model today, as it allows businesses to sell their products and services without having to physically go to their customers’ place. This means that companies do not have to invest in expensive infrastructure, such as warehouses, storage facilities, and delivery vehicles. Instead, they only need a website that is connected to an online payment processor like PayPal or Google Checkout.

Customer Journey

The customer journey is a series of steps that a customer goes through when purchasing a product. This journey begins when a customer decides to visit a website. He then proceeds to the checkout process, which involves entering his personal information. After this, he receives a confirmation email, which contains a link to his order. Once he clicks on the link, he will be taken to the payment page. If the customer is satisfied with the product, he will proceed to the shipping process. The customer’s final step would be to confirm his purchase.

Search Engine Marketing

Search engine marketing (SEM) is the process of increasing a company’s visibility in search engines. This is done by submitting articles to article directories, posting blogs on social networking sites, optimizing websites for specific keywords, etc. The more traffic your website gets, the higher the chances of sales.


So, if you are thinking of starting an ecommerce business, here are some tips for you to keep in mind:

  1. Use keywords that are related to your business in the title and content of your website.
  2. Use keywords that are related with your business in the URL.
  3. Optimize your website so that it appears in the top ten results in major search engines.
  4. Post relevant articles on article directories.
  5. Create a blog to share your knowledge with others.
  6. Participate in forums that are related to your niche.
  7. Submit your website to online directories.
  8. Join social networking sites.
  9. Offer freebies on your website.