5 Mobile Ordering Platforms for Independent Coffee Shops
As we look at qualifying and quantifying the digital transformation that’s taken place in 2020,...
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Email Security for Small Businesses
A secure company email account is just as important for small and medium-sized businesses as it is...
Read MoreHow to Start an Online Store From Scratch
Starting an Online Store From Scratch Image via Statista Encouraged by the pandemic, consumers have also openly embraced online shopping. In fact, more of them plan to continue shopping online even after the pandemic is over....
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Here’s How to Respond to How Covid is Changing Search
Covid is Changing Search. Here’s How to Respond The Covid-19 pandemic has proven to be one of the...
Read MoreYour Best Marketing Tool is Customer Experience
Customer Experience is Your Best Marketing Tool In this digital age, every consumer has the power to inflict some degree of damage to a brand’s reputation. When a customer has an unpleasant interaction with a business, they vent...
Read MoreSEO Is a Leap of Faith, Not a Commodity
In economics, the market treats a commodity (for example, coffee beans) exactly the same across the board, no matter who produced it. SEO, however, is not a commodity. And yes, choosing an SEO can be a leap of faith. Cheap SEO...
Read More10 Ways To Provide a Cutting-Edge Retail Customer Experience
Providing a Cutting-Edge Retail Customer Experience: 10 Ways A host of potent factors — the internet-empowered consumer, the Amazon effect that is forcing all retailers to up their game, and a strong economy – keeps raising the...
Read MoreTo Keep Shoppers Engaged Brands Embrace Live Video
Brands Embrace Live Video to Keep Shoppers Engaged Live streaming, advertising, and e-commerce are all coming together in a new technology that could change the way brands interact with shoppers online. “The Covid-19 pandemic...
Read MoreSEO in 2021: 3 Things to know
3 Things to know about SEO in 2021 2020 was full of unexpected events that affected SEO. Are you ready for 2021? Here are three things you need to keep in mind. 2020 has been…a year. I think this screenshot of a Giphy search for...
Read More5 Local SEO Tips for Small Businesses During Covid-19
If you own or operate a local business, you have probably had to adapt since the beginning of the Covid-19 crisis, both in your logistics and in the way you attract customers. With the pandemic came lockdowns, working from home,...
Read MoreFor Small Businesses Trust is the New Currency
The New Currency for Small Businesses: TRUST Gaining trust requires thinking about the feelings you want to create for consumers and removing potential bottlenecks in the customer journey. One thing is becoming certain in the...
Read MoreThe most important small business marketing strategy: Customer Reviews
Effective strategies to boost the quantity and quality of your customer reviews An expertly crafted marketing plan will only take you as far as your online...
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