Page 11 - 2023 Omnichannel Marketing Handbook

Why Infutor?

Infutor is the expert in Consumer Identity Management, 100% fo-
cused on enabling brands to know everything they need to about
consumers, to instantly make informed marketing and risk decisions.

Our experience linking trusted data sources results in solutions that
identify, verify and score inbound consumers, on demand, with as
little as a single identifier; link customer data; update/add missing
identifiers and enhanced attributes; and enable increased digital
campaign reach through higher onboarding match rates.

Infutor gives brands a secure, privacy compliant foundation to im-
prove inbound engagements and outbound marketing reach, and to
minimize fraud and collections risk.

Infutor’s own TrueSource™ Identity Graph is the most authoritative
collection of consumer data, attributes and intelligence that makes
cross-channel engagement personal – and measurably more effec-
tive. Our secure and privacy-compliant ID graph enables marketers
to create relevant, real-time experiences in whichever channel peo-
ple engage with a brand.

infutor.com (312) 348-7900

Omnichannel Marketing Handbook 11